Founded in 1995 under the name Lotus Construction, LEADS is a private sector joint-stock company that has become identifiable by its exceptional quality, integrity, and transparency. Over the years, we have grown into a leading contracting, construction, and project management company, becoming synonymous with some of the most prominent buildings and projects in Egypt.
At LEADS, we adopt the mindset of a “Capable Developer” – a principle clearly manifested through our proven 25-year track record. Our board has visionized, planned, and executed with precision, delivering excellence across every project we undertake.
Real estate development is a practical experience with a backbone of leadership visions. This philosophy has guided us through decades of successful projects and satisfied clients, establishing LEADS as a trusted name in Egyptian real estate.
Throughout our journey, we have successfully executed 5 residential projects that were fully sold to satisfied clients, including the pioneering first suburban compound in Alexandria. We also concepted, constructed, and marketed The Acasia Club, the first privately owned sporting club in the region with more than 200,000 members. Our expertise extends to serving as a concept layer and marketing business partner for Alex West, one of the largest residential projects in West Alexandria, encompassing 2,000 units, clubs, hotels, and comprehensive services.
DBA – Doctorate in Business Administration • Masters in Business Administration • BSC Civil Engineering, Alexandria University • Victoria College (1968 – 1981)
Chairman of LEADS Construction since 1994 • Board Member at Alex Seed Company & Job Master for H.R Consultancy • Former General Manager and Partner at AMCO (1989-1994)
District Governor Rotary D2451 Egypt • Board Member: Egyptian Federation of Chambers of Commerce • Alexandria Chamber of Commerce (2006-2015) • French Chamber of Commerce • VP & Founder: Ayady Al Mostakbal Association
Extensive experience in Marketing & Sales across multiple sectors including industrial equipment, consumer goods, pharmaceuticals, and real estate. Partner & CEO at Lotus Marketing (1993-2019).
Taught & coached postgraduate programs (MBA & PhD) at Arab Academy (2006-2008), specializing in Services Marketing.
Led marketing startup for Alex West – Alexandria, overseeing team building, branding, and communication strategies that made it one of the most successful projects in Alexandria. Currently serves as Board Member at Borg Pharmaceutical Industrial and LEADS Construction.
